Pricing type
Pricing categories
Reservation uses the template category. Marketing templates reserveMarketing. Utility templates reserve Utility. Authentication templates reserve Authentication.
Documentation Index
Fetch the complete documentation index at: /llms.txt
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| Value | Description |
|---|---|
Regular | The message is billable. |
FreeCustomerService | The message is free. It was a utility template or a non-template message sent inside a customer service window. That window lasts 24 hours, opens when a WhatsApp user messages or calls your business, and resets on each new message or call from the user. |
FreeEntryPoint | The message is free. It was sent inside an open free entry point window, which lasts 72 hours and opens when a WhatsApp user starts a conversation from a click-to-WhatsApp ad or a Facebook Page call-to-action button. |
Marketing. Utility templates reserve Utility. Authentication templates reserve Authentication.
| Value | Description |
|---|---|
Authentication | Authentication template |
Marketing | Marketing message |
MarketingLite | Marketing Messages API message |
ReferralConversation | Free entry point conversation |
Service | Service message |
Utility | Utility message |